Our Story

Comfort, built with care.
Glow wasn’t born from a brand strategy — it came from cold nights, tired feet, and someone we love saying: “I just want something warm to hold.”


Where It Started
We’re Emil and Anton — brothers, product-builders, and now co-founders of Kooshl.

After spending the last 15 years in Australia (we're half Australian, half German), we both moved back to Europe — and quickly felt the difference. Winters hit harder. Warmth felt like a luxury. The solutions out there? They were either clunky, clinical, or just… ugly.

So we built something different. Something better.


Two Backgrounds, One Mission
Emil’s a Mechatronics Engineer with a background in product development and design. Anton’s a doctor with a deep understanding of comfort, the body, and what it needs to feel better.

Together, we created Glow from the ground up — from internals to aesthetics — with one goal: to bring warmth that actually feels good.

It wasn’t easy. We rebuilt the internals more times than we can count. Some suppliers ghosted us. Others couldn’t meet our standards. We tested and tweaked heat curves, battery performance, and fabric types — again and again.

And stay tuned — something exciting is coming on that front soon.



What We Believe
We believe warmth shouldn’t feel clinical.
We believe good products are felt, not flaunted.
We believe softness matters.
We believe warmth should look as good as it feels.
We believe comfort belongs in your routine.
We believe in building slowly, and building well.


Looking Ahead
Glow is just the beginning.

We’re working on new covers, smarter technology, and Kooshl warmth in new shapes. Everything we make will follow the same promise:

No cords. No stress. Just warmth, beautifully designed.


Thanks for Being Here
Whether you’re buying for yourself or someone you love — we hope Kooshl brings a little more Glow into your every day.

Warm regards,